SEOUL TRIP IDEA

Shopping & Beauty

Major shopping districts, K-beauty areas, and flagship stores in a polished Seoul browsing route.

At a glance

Best for
Shopping, beauty browsing, design stores, and cafe breaks.
Duration
1-2 days
Pace
Balanced
Difficulty
Easy

Shopping, Beauty & Wellness, Art & Culture

This route is a planning starting point. Venue conditions, transport, opening hours, weather, and availability can change. Check current details before relying on a stop.

Save this route to My Trip to change the stops, timing, notes, or order.

Opening hours, transport, weather, and availability may change. Check current details before visiting.

Explore the route

Review the stops below and customize the order, timing, or notes in My Trip.

Myeongdong skincare shopping area

A central area for Korean beauty retail browsing.

Area
Myeongdong / Namsan
Nearest subway
Myeong-dong
View on map

Dongdaemun Design Plaza

Dongdaemun Design Plaza
Photo: Nestor Lacle Wikimedia Commons CC BY 2.0 Modified

A landmark design space near fashion and exhibition areas.

Area
Dongdaemun
Nearest subway
Dongdaemun History & Culture Park
View on map

The Hyundai Seoul

A modern department-store setting with design-forward retail atmosphere.

Area
Yeouido
Nearest subway
Yeouido
View on map

Amore Seongsu

A beauty brand space in a creative Seongsu setting.

Area
Seongsu
Nearest subway
Seongsu
View on map

Optional alternatives: Garosu-gil, Apgujeong Rodeo Street